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10 tips for delivering an academic presentation with impact

Have you ever done an academic presentation? I bet you did. Powerpoint presentations are widely used to share your research with others during academic conferences, progress review meetings, PhD viva examinations and so on. 

I do believe that with so many presentation tools available right now, we tend to overuse PowerPoint or Keynote in our work. You may be familiar with the term death by PowerPoint slides. If you aren’t, here’s a definition by TechTarget that I like the most: 

Death by PowerPoint is a phenomenon caused by the poor use of presentation software. 

Key contributors to death by PowerPoint include confusing graphics, slides with too much text and presenters whose idea of a good presentation is to read 40 slides out loud. Death by PowerPoint is easily recognized by observing the audience members’ glazed eyes, furtive use of smartphones and trips to the bathroom.”

canva powerpoint templates and presentation software examples for academic presentations

It is not the type of academic presentation delivered by Motivated Academics! As motivated academics, we aim to inspire our audience with our research and give them a gift of knowledge. We’re not doing our presentation during an academic conference for the sake of ticking the box for our professional development reviews or promotion cases. We’re doing this because we want to share our research and share our findings with others.

You may, however, wonder why presentation skills are important? Maybe you haven’t presented at an academic conference or had a progress review meeting yet. Maybe you detest delivering academic presentations and feel anxious about standing in front of other people. 

I get you – I was there myself. And let me reassure you, this is a normal feeling. Not each one of us was born a speaker. I wasn’t definitely and still remember my first conference presentation when I struggled to get any words out of my mouth. I stuttered, sweated and felt embarrassed afterwards. That was during my MSc programme when I was presenting my extracurricular research on heat pumps. 

But guess what.

The more presentations I did over the past years, the more presentation slides I’ve developed, the easier it got. Now I’m actually looking forward to doing a conference presentation, whether face-to-face or online. I even started doing live events on LinkedIn and recorded online courses

Why was I able to develop presentation skills? I knew these were crucial for building a successful academic career. 

That’s why I reflected on my approach to preparing academic presentations and will share my tips on how you can prepare a good academic presentation. I do trust my presentation guidelines for students and researchers will be useful for you and will help you advance your academic career.

This article will not tell you how to do the presentation in PowerPoint or Keynote, but I am happy to put a workshop together on this topic if this would be of interest. So now let’s move to academic presentation tips! 

academic presentation for phd viva or project progress meeting

Academic presentation tip #1: Keep your presentation slides tidy and clear

The key piece of advice I usually give to my students and researcher is that a good academic presentation is tidy, concise and doesn’t abuse the creative features of PowerPoint or Keynote. 

I know there are many presentation designs and templates available free of charge on the internet. These tend to include lots of features, like text transitions, audio, videos and so on. Although a good video can add value to your presentation, a presentation that zooms in and out may make your audience nauseous.

Similarly, too many transitions and too much text on your presentation slides may make it look unprofessional and may distract your audience from the key messages that you are presenting. Therefore, keep your presentation design neat and simple to maximise impact. 

Academic presentation tip #2: Use consistent presentation colour palette

In addition to having a clean and neat presentation design, you may want to use a consistent presentation palette. This can be based on the colour palette provided by your university or the academic conference organiser. 

I understand that this may be surprising, but if you want to deliver a good academic presentation, you want to ensure it is consistent. You would be surprised how many times I saw a conference presentation that looked like a composition of several different presentations. It was apparent that someone stitched together different presentation slides, and didn’t bother to make them consistent. 

As a Motivated Academic, you want your academic presentation to be consistent. The easiest way to do it is to develop your own academic presentation template that you will use throughout your academic career. 

academic presentation help for researchres

Academic presentation tip #3: Start with a strong presentation opening statement 

One of the crucial decisions that you will need to make when developing your presentation is to decide how to start a presentation speech. Why is this important? Well, the way you start your presentaiton will either capture your audience and will give them a promise of valuable content, or will lead them to the conclusion that it is not worth focusing on your presentation. 

Of course, you want them to focus on what you have to say! That’s why the first presentation opening lines play a crucial role in how other people receive your presentaiton. Therefore, I strongly encourage you to think about how you can engage your audience from the very beginning of your presentation. For example, your presentation starting words may focus on the research question or exciting results you obtained in your research, even before introducing yourself.

Academic presentation tip #4: How to design an interesting presentation first page

Building on the above, you may use the presentation first slide design that promotes engagement and stimulates interest. There are many presentation templates on Canva or PowerPoint that can help you achieve this. But the rule is simple. Please don’t follow the conventional way people prepare their conference presentation slides. 

What does this mean? Well, if you attended any conference recently, you’d see that most speakers include the title of their speech and their contact details. It isn’t necessarily a bad thing, of course, but it is kind of… boring? I’ve been doing this myself! 

A good first slide design should help you grab the attention of your audience. Therefore, instead of simply stating the title of your presentaiton or research, you may include an intriguing research question and you may give a hint about the answer. You may also include a picture summarising your results or showing your experimental facility. Think about how you could summarise the exciting aspects of your research in a single sentence or picture, and include it on the first slide. 

academic presentation templates and ppt presentation designs for academics

Academic presentation tip #5: End with exciting and actionable presentation conclusions

Another critical part of each academic presentation is the ending. Why? Because your audience will most likely remember the last couple of slides that you will present in your speech. That is why you need to decide on how to close and conclude your presentation. 

One of the most common mistakes researchers make is to end their presentations with the “thank you” slide. I did this too, but then I realised that the last thing people see during my conference presentation is the “thank you” slide. It is OK, but it didn’t help me to convey my message to the fullest extent. 

That’s why you should end your presentation with a summary of the most exciting outcomes of your research and a list of actionable conclusions from your work. 

Academic presentation tip #6: Design captivating presentation ending slide

It brings me to the last slide of the presentation. As I mentioned above, the “thank you” slide is the common way researchers end their presentations. This is not necessarily a bad thing, but it presents a missed opportunity. 

That is why I design the last slide in one of two ways for most of my academic presentations, depending on what I want to achieve with it.

If I want people to contact me after the presentation, I leave my contact details with the call to action to contact me on the last slide of presentation.

Suppose I want people to remember specific aspects of my presentation. In that case, I design the last slide of my presentation as a list of 3-5 bullets that summarise the key messages I want them to remember. This is one of the best academic career tips I received during my postdoc. Why? Well, frequently during the conference Q&A sessions, you see the “thank you” slide displayed and may not remember what the presentation was exactly about – especially if it wasn’t particularly well-delivered or designed.

On the other hand, a good academic presentaiton that displays the summary slide at the end may lead to more discussion and engagement from the audience during the Q&A session. This is because the audience can quickly remind themselves what the presentation was about and engage with the speaker.    

visual presentation examples to enhance your academic career

Academic presentation tip #7: Draft presentation speech script early

One of the key reasons why your audience may lose interest in your presentation is lack of clarity and lack of logical flow of information. These can easily confuse and, as you may know, confused minds won’t retain information. This is important not only in the context of your next academic conference but your entire academic career, so write it down! 

How can you sort this out? Well, the easiest way to ensure your presentation flows well is to develop a presentation script outline before you start putting together your slide deck. It will allow you to maintain the focus of your presentation, include the key information to share with your audience, and remove the unnecessary fluff. The last thing you want in your academic presentation is content that will distract people from the key outcomes of your research. 

Academic presentation tip #8: Prepare presentation cue cards to reduce anxiety

I mentioned earlier in this article that I was really anxious about giving presentations at the very beginning of my academic career. I would expect this is a normal response of our body to stress – it’s stressful to be in the spotlight! However, till today I sometimes feel anxious about doing lives or presenting in front of the audience. As an introvert, it’s been a difficult part of my academic career.

The good thing is that it gets easier with practice. Presentation skills are something that each one of us can develop, by doing more and more and even more presentations. 

But how to manage anxiety and deliver a good academic presentation at the same time? During my masters, I learnt about cue cards and these saved me from getting crazy. In short, cue cards are small pieces of paper that include a high-level summary of the key points you want to discuss. These usually include a list of 3-6 bullet points. 

Depending on how long your presentation is, you would use several cue cards for the entire presentation or one cue card for each slide. You can develop your cue cards based on your presentation script outline. 

how to do presentation with powerpoint for academic conference and academic career

Academic presentation tip #9: Practice before presenting to keep your anxiety under control 

I believe this is something that all of us do but I wanted to emphasise the importance of practising your presentation before presenting your work at a conference or project report. 

By practising your presentation, you will be able to iron out any bumps and humps in your delivery and use of cue cards. Ideally, you’d present your work in front of colleagues so that you could test how your presentation opening statement, presentation flow and the last slide of presentation resonate with them. 

But the most important benefit of practising before presenting is that you will be able to keep your anxiety under control. 

Academic presentation tip #10: Prepare PPT presentation and PDF backup copy to reduce anxiety 

A final tip that I’d like to share with you here is about the format of your presentation. I remember that I was delivering a presentation at an academic conference couple of years ago. Halfway through the presentation, I realised that my figures were displayed incorrectly, making my presentation look unreadable and providing no value to the audience. 

Luckily I had a PDF version of my PPT presentation on my memory stick and I was able to quickly change to the PDF format for the remaining part of my presentation. As a result, something that could have easily led to anxiety was one of the turning points for my academic career and approach to academic presentations. 

That’s why I strongly encourage you to have backup copies of your presentations in the PDF version, even if the organisers request you to send the PPT presentation. 

how to prepare captivating academic presentation for academic conference or PhD viva

Conclusions

If you want to succeed in an academic career, you need to develop strong presentation skills. Being able to deliver a good academic presentation will take away anxiety associated with presenting your work, regardless of whether you deliver a conference presentation or progress review presentation. I trust the tips I shared here with you are helpful and will support you in delivering better academic presentations. 

What is the best tip that you received to improve your academic presentation skills?

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Professor Dawid Hanak

Academic Success Coach at Motivated Academic and Professor at Net Zero Industry Innovation Centre, Teesside University

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